Goldman Sachs Reiterates Buy On Intuit, Sees AI As Long-Term Growth Driver

Goldman Sachs reiterated its Buy rating and $860 price target on Intuit (NASDAQ: INTU), expressing growing confidence in the company’s long-term growth potential following its recent Analyst Day.

The firm highlighted Intuit’s integration of AI across its platform, which it said should support adoption, retention, and faster growth in the coming years. Goldman viewed AI as a catalyst for Intuit to expand its leadership in the SaaS market.

The bank cited several drivers, including early adoption of AI, workflow automation, the growth potential of TurboTax Live, and strong momentum in the small business segment through QuickBooks Advanced and Intuit Enterprise Suite.

Goldman said Intuit’s track record of accelerating revenue growth and expanding operating margins suggested the company could achieve its longer-term growth aspirations, with AI acting as a multiplier for its SaaS model.